{"id":6364,"date":"2022-03-29T22:23:36","date_gmt":"2022-03-29T22:23:36","guid":{"rendered":"https:\/\/bitsypixel.com\/clients\/bpo\/?post_type=bpo-market-trends&#038;p=6364"},"modified":"2022-03-29T22:33:38","modified_gmt":"2022-03-29T22:33:38","slug":"5-customer-loyalty-trends-according-to-mckinsey-b2b-pulse","status":"publish","type":"bpo-market-trends","link":"https:\/\/bitsypixel.com\/clients\/bpo\/bpo-market-trends\/5-customer-loyalty-trends-according-to-mckinsey-b2b-pulse\/","title":{"rendered":"5 Customer Loyalty Trends \u2013 according to McKinsey B2B Pulse"},"content":{"rendered":"<p><div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-1 fusion-flex-container nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"background-color: rgba(255,255,255,0);background-position: center center;background-repeat: no-repeat;border-width: 0px 0px 0px 0px;border-color:#e2e2e2;border-style:solid;\" ><div class=\"fusion-builder-row fusion-row fusion-flex-align-items-flex-start\" style=\"max-width:1216.8px;margin-left: calc(-4% \/ 2 );margin-right: calc(-4% \/ 2 );\"><\/div><style type=\"text\/css\">.fusion-body .fusion-flex-container.fusion-builder-row-1{ padding-top : 0px;margin-top : 0px;padding-right : 0px;padding-bottom : 0px;margin-bottom : 0px;padding-left : 0px;}<\/style><\/div><div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-2 fusion-flex-container nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"background-color: rgba(255,255,255,0);background-position: center center;background-repeat: no-repeat;border-width: 0px 0px 0px 0px;border-color:#e2e2e2;border-style:solid;\" ><div class=\"fusion-builder-row fusion-row fusion-flex-align-items-flex-start\" style=\"max-width:1216.8px;margin-left: calc(-4% \/ 2 );margin-right: calc(-4% \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-0 fusion_builder_column_1_1 1_1 fusion-flex-column\"><div class=\"fusion-column-wrapper fusion-flex-justify-content-flex-start fusion-content-layout-column\" style=\"background-position:left top;background-repeat:no-repeat;-webkit-background-size:cover;-moz-background-size:cover;-o-background-size:cover;background-size:cover;padding: 0px 0px 0px 0px;\"><div class=\"fusion-text fusion-text-1\"><p><strong>McKinsey\u2019s <\/strong>recent <a href=\"https:\/\/www.mckinsey.com\/business-functions\/marketing-and-sales\/our-insights\/the-new-b2b-growth-equation?cid=other-eml-alt-mip-mck&amp;hdpid=718921f2-e842-41a3-9e1d-051bacc80a20&amp;hctky=12404781&amp;hlkid=0af32493fef8440f80ed0e5c0f450993\" target=\"_blank\" rel=\"noopener\">B2B pulse global edition article<\/a> based on a customer survey highlights what customers want moving forward in 2022, and how companies need to respond to grow in the future.<\/p>\n<p>Omnichannel service is the prime focus across various mediums for consumers today. B2B customers are aware of elements critical to their brand loyalty. To ensure no disruption in service, respondents highlighted these top five elements as must-haves for b2b businesses today:<\/p>\n<p><a href=\"https:\/\/www.mckinsey.com\/business-functions\/marketing-and-sales\/our-insights\/the-new-b2b-growth-equation?cid=other-eml-alt-mip-mck&amp;hdpid=718921f2-e842-41a3-9e1d-051bacc80a20&amp;hctky=12404781&amp;hlkid=0af32493fef8440f80ed0e5c0f450993\"><img class=\"alignnone wp-image-6365 size-full\" title=\"5 Customer Loyalty Trends \u2013 according to McKinsey B2B Pulse\" src=\"https:\/\/bitsypixel.com\/clients\/bpo\/wp-content\/uploads\/2022\/03\/5-customer-loyalty-trends-according-to-mckinsey-b2b-pulse.jpg\" alt=\"5 Customer Loyalty Trends \u2013 according to McKinsey B2B Pulse\" width=\"880\" height=\"450\" srcset=\"https:\/\/bitsypixel.com\/clients\/bpo\/wp-content\/uploads\/2022\/03\/5-customer-loyalty-trends-according-to-mckinsey-b2b-pulse-200x102.jpg 200w, https:\/\/bitsypixel.com\/clients\/bpo\/wp-content\/uploads\/2022\/03\/5-customer-loyalty-trends-according-to-mckinsey-b2b-pulse-300x153.jpg 300w, https:\/\/bitsypixel.com\/clients\/bpo\/wp-content\/uploads\/2022\/03\/5-customer-loyalty-trends-according-to-mckinsey-b2b-pulse-400x205.jpg 400w, https:\/\/bitsypixel.com\/clients\/bpo\/wp-content\/uploads\/2022\/03\/5-customer-loyalty-trends-according-to-mckinsey-b2b-pulse-600x307.jpg 600w, https:\/\/bitsypixel.com\/clients\/bpo\/wp-content\/uploads\/2022\/03\/5-customer-loyalty-trends-according-to-mckinsey-b2b-pulse-768x393.jpg 768w, https:\/\/bitsypixel.com\/clients\/bpo\/wp-content\/uploads\/2022\/03\/5-customer-loyalty-trends-according-to-mckinsey-b2b-pulse-800x409.jpg 800w, https:\/\/bitsypixel.com\/clients\/bpo\/wp-content\/uploads\/2022\/03\/5-customer-loyalty-trends-according-to-mckinsey-b2b-pulse.jpg 880w\" sizes=\"(max-width: 880px) 100vw, 880px\" \/><\/a><\/p>\n<\/div><ul class=\"fusion-checklist fusion-checklist-1\" style=\"font-size:18px;line-height:30.6px;\"><li style=\"background-color:rgba(255,255,255,0);\" class=\"fusion-li-item\"><span style=\"background-color:#0176c4;font-size:15.84px;height:30.6px;width:30.6px;margin-right:12.6px;\" class=\"icon-wrapper circle-yes\"><i class=\"fusion-li-icon awb-icon-check\" style=\"color:#ffffff;\" aria-hidden=\"true\"><\/i><\/span><div class=\"fusion-li-item-content\" style=\"margin-left:43.2px;color:#494949;\">\n<p>Performance guarantee (full -refund) \u2013 78%<\/p>\n<\/div><\/li><li style=\"background-color:rgba(255,255,255,0);\" class=\"fusion-li-item\"><span style=\"background-color:#0176c4;font-size:15.84px;height:30.6px;width:30.6px;margin-right:12.6px;\" class=\"icon-wrapper circle-yes\"><i class=\"fusion-li-icon awb-icon-check\" style=\"color:#ffffff;\" aria-hidden=\"true\"><\/i><\/span><div class=\"fusion-li-item-content\" style=\"margin-left:43.2px;color:#494949;\">\n<p>Product availability online \u2013 74%<\/p>\n<\/div><\/li><li style=\"background-color:rgba(255,255,255,0);\" class=\"fusion-li-item\"><span style=\"background-color:#0176c4;font-size:15.84px;height:30.6px;width:30.6px;margin-right:12.6px;\" class=\"icon-wrapper circle-yes\"><i class=\"fusion-li-icon awb-icon-check\" style=\"color:#ffffff;\" aria-hidden=\"true\"><\/i><\/span><div class=\"fusion-li-item-content\" style=\"margin-left:43.2px;color:#494949;\">\n<p>Omnichannel purchasing ability \u2013 72%<\/p>\n<\/div><\/li><li style=\"background-color:rgba(255,255,255,0);\" class=\"fusion-li-item\"><span style=\"background-color:#0176c4;font-size:15.84px;height:30.6px;width:30.6px;margin-right:12.6px;\" class=\"icon-wrapper circle-yes\"><i class=\"fusion-li-icon awb-icon-check\" style=\"color:#ffffff;\" aria-hidden=\"true\"><\/i><\/span><div class=\"fusion-li-item-content\" style=\"margin-left:43.2px;color:#494949;\">\n<p>Real-time, always-on Customer Service \u2013 72%<\/p>\n<\/div><\/li><li style=\"background-color:rgba(255,255,255,0);\" class=\"fusion-li-item\"><span style=\"background-color:#0176c4;font-size:15.84px;height:30.6px;width:30.6px;margin-right:12.6px;\" class=\"icon-wrapper circle-yes\"><i class=\"fusion-li-icon awb-icon-check\" style=\"color:#ffffff;\" aria-hidden=\"true\"><\/i><\/span><div class=\"fusion-li-item-content\" style=\"margin-left:43.2px;color:#494949;\">\n<p>Consistent experience \u2013 72%<\/p>\n<\/div><\/li><\/ul><div class=\"fusion-text fusion-text-2\" style=\"margin-top:30px;\"><p>Other factors with high percentages included outcomes-based pricing, customer reviews, prices available online, and the ability to order through mobile phone.<\/p>\n<p>Any good B2B omnichannel solution requires personalization according to the needs of the client\u2019s customers.<\/p>\n<p>Premier BPO\u2019s motto is: our customer\u2019s customer is our customer; hence we promote a customer-centric ideology and service. We tailor our solutions for each client account for visible performance and long-term customer loyalty. <a href=\"https:\/\/bitsypixel.com\/clients\/bpo\/services\/customer-care\/\">Learn more<\/a>.<\/p>\n<\/div><\/div><style type=\"text\/css\">.fusion-body .fusion-builder-column-0{width:100% !important;margin-top : 0px;margin-bottom : 20px;}.fusion-builder-column-0 > .fusion-column-wrapper {padding-top : 0px !important;padding-right : 0px !important;margin-right : 1.92%;padding-bottom : 0px !important;padding-left : 0px !important;margin-left : 1.92%;}@media only screen and (max-width:1024px) {.fusion-body .fusion-builder-column-0{width:100% !important;order : 0;}.fusion-builder-column-0 > .fusion-column-wrapper {margin-right : 1.92%;margin-left : 1.92%;}}@media only screen and (max-width:640px) {.fusion-body .fusion-builder-column-0{width:100% !important;order : 0;}.fusion-builder-column-0 > .fusion-column-wrapper {margin-right : 1.92%;margin-left : 1.92%;}}<\/style><\/div><\/div><style type=\"text\/css\">.fusion-body .fusion-flex-container.fusion-builder-row-2{ padding-top : 0px;margin-top : 0px;padding-right : 0px;padding-bottom : 0px;margin-bottom : 0px;padding-left : 0px;}<\/style><\/div><\/p>\n","protected":false},"featured_media":6365,"parent":0,"template":"","categories":[],"tags":[],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v19.13 - 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